DATA (ONE-WAY) BROADCAST |
|
|
APPLICATION |
ADVANTAGE |
|
‘Barker
Channel’ |
a)
Gas
pumps usually have a ‘data barker strip’ where specials, ‘short form’
information, etc. are advertised. b)
Immediate,
short term specials, rewards bonuses, short form information, etc. can be
provided to any retail outlet (grocery, lottery funds, ABM ‘specials’, and so
on) |
|
National
Information Releases |
Environmental
/ Regulatory / Federal information, corporate announcements, national price
sheets, newsletters and so on. |
|
Regional
Information Releases |
Provincial
/ City Information, regional specific announcements, local price sheets and
newsletters and so on. |
|
Specific
Information Releases |
Specific-site
information, dictated by additional services / products, for any
governmental, pricing, product information. |
AUDIO (ONE-WAY) BROADCAST |
|
|
APPLICATION |
ADVANTAGE |
|
Entertainment: Private Radio (Regionally or
Nationally-Focused) |
Regionally-sensitive
radio, within company-specific advertisements (and specials) -- complete
content control (music, news, commercials, information, and so on). |
|
State-of-the-Union,
Corporate Announcements |
Immediate
information on corporate activities, new products / market targets. |
|
Immediate
Product / Procedure / Process Enhancements |
Late-breaking
news for environmental, regulatory, procedure changes or enhancements. Information is immediately received. |
|
Employee
Training |
Immediate
training, via audio, keeps remote staff trained and informed |
|
Client
‘Training’ |
Audio
information on procedures, new products (centrally located ‘expert’ with
‘local’ demonstration) |
VIDEO (ONE-WAY) BROADCAST |
|
|
APPLICATION |
ADVANTAGE |
|
Regional
or National Business Television |
Regionally-sensitive
broadcasts, with company-specific advertisements (and specials) -- complete
content control (music, news, commercials, information, and so on). |
|
State-of-the-Union,
Corporate Announcements |
Immediate
information on corporate activities, new products / market targets. |
|
Immediate
Product / Procedure / Process Enhancements |
Late-breaking
news for environmental, regulatory, procedure changes or enhancements. Information is immediately received. |
|
Employee
Training |
Immediate
training keeps remote staff trained
and informed |
|
Client
‘Training’ |
Video
information on procedures, new products |
TWO-WAY VOICE & DATA |
|
|
APPLICATION |
ADVANTAGE |
|
Mission-Critical
Data |
Cost-effective
communications medium for the more remote areas. Applications include credit/ debit authorization, environmental
tracking, retail (store) operations (sales totals and inventory), and so on. Clear
channel systems are available to address large bandwidth requirements (over
56 Kbps) VSAT
(Very Small Aperture Terminal) ‘intelligent’ systems are available to address
medium bandwidth requirements (56 Kbps). |
|
Internet
Access |
Many far remote Internet Service Providers
(ISP) use satellite as the means for cost effective connectivity between
their subscribers and the Internet link. |
|
Security
(Video and Alarm) |
Surveillance,
from the remote site to the central ‘server’ can be accomplished via data
alarms or slow speed video, thus allowing the central site a ‘eye’ into
remote operations. |
|
Emergency
Voice Services |
Compressed
voice (two-way) capability from remote to central site. |